My 14-Step Marketing Plan is designed to give your home maximum exposure in a short period of time. I implement this proven method in selling all of my properties.

The plan includes the following steps:

1. Price your home strategically to be competitive with the current market & pricing


2. Stage your home to cast a positive light on the features most important to buyers:

uncluttered rooms and closets, fresh paint, and terrific curb appeal.

3. Place “for sale” signage, lock boxes and other information.

4. Use an interactive voice response (IVR) system to provide free recorded

information about your home 24 hours a day, seven days a week. Each caller’s

inquiry will be followed up with a personal phone call, this information is texted to

buyers agent.

5. Professional photographer used to capture up to 24 images for the MLS.

6. Triad, Triangle & Alamance MLS systems, reaching from Forsyth to Johnston


7. 360° virtual tour of your home, placing it on multiple websites to attract both local

and out-of-town buyers.

8. Use social media including Facebook ads, Active Rain, Craigslist,

9. Target my marketing to active real estate agents who specialize in selling homes

in your neighborhood.

10. Include your home in our company and MLS tours, allowing other agents to see

your home for themselves.

11. Showcase Listings on, which allows up to 24 images.

12. Target active buyers and investors in my database who are looking for homes in

your price range and area.

13. Provide you with weekly updates detailing my marketing efforts, including

comments from the prospective buyers and agents who have visited your home.

14. When listing with me, your home will get extended marketing reach based on access to the Keller Williams Listing System, also known as KWLS. This system allows me to ensure that your property is being marketed online 24/7. It also uses over 350 of the most popular search websites, including Google maps, Trulia, Property Shark,, Yahoo real estate, and many, many more.

Eight steps to selling your home

How can a real estate agent help me sell my home

How to price to sell and still make a profit

Practicing good seller's etiquette

Understanding the buyer

Increasing your home's appeal

Mortgage Calculator

Contact us about selling a property